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YouTube Threatens To Demonetize Low-Quality Kids’ Content

Google has released a policy change to push YouTube creators to produce and publish higher-quality content for kids. Starting next month, YouTube will start demonetizing channels that target young people or market themselves as “made for kids” if the content they upload is of low quality.

“Our ultimate goal is to foster a safe and enriching environment for families while rewarding trusted creators who are making high-quality kids and family content,” Google said

YouTube initially announced its plans to increase its protections for minors in August, saying that some of the updates would directly address upcoming regulations, while others were going beyond what would be required by law. YouTube alleged it would shift the default settings on videos for users ages 13 to 17 to private, would enable “take a break” and bedtime reminders for minors, would stop leveraging “interests” data for targeting teens and kids with ads, and more.

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