Women secret is a well-known brand, which is present in 70 countries with over 700 stores. The brand has been designing sleepwear, lingerie and swimwear for more than 20 years and has made a mark all around the world. The aim of the brand is to provide comfortable garments to the ladies and to make them feel good. Hence the tag line – Pretty, comfy and sexy!
The brand has finally launched in Pakistan with the same quality and standard to provide comfort to the ladies of Pakistan. PR maven and trend-setter, Frieha Altaf handled the launch of the store and she knows her job really well.
It was certainly a treat to listen to Zoe Viccaji live, which was the main highlight of the event.
Check out some pictures: