Legendary supermodel Naomi Campbell is fronting new campaigns for Nars Cosmetics, the only beauty brand she has ever put her face to in a decades-long career.
Nars Cosmetics announced Naomi Campbell as its newest face, releasing imagery from the brand’s Spring 2019 campaign starring the iconic supermodel. Despite her decades-long career, and the fact that she’s regarded as one of the most enduring and prolific supermodels of all time, Campell has somehow never fronted a beauty campaign, making this a significant milestone.
Campbell has been vocal about the fact that she’s been discriminated against as a woman of color — especially when it comes to beauty contracts — on multiple occasions. In May of 2017, for example, she told the Evening Standard, “I’ve never done [a beauty campaign] for anyone. People say, ‘Oh you’ve got beautiful skin’ and yet I’ve never done one.” The writer of the piece went on to note, “She gives me a look that says, ‘You know why.'”
The first campaign featuring Naomi sees the model wearing beautiful highlighted eye makeup, long lashes and a naturally glossy lip. The makeup was done by James Kaliardos, a makeup artist who has worked on numerous campaigns such as this one. This campaign was shot for the new Radiance Repowered range, Vogue reports. There will also be new foundation shades coming, a ‘Skin Deep Eye Palette’ and the ‘Super Radiant Booster’. There will also be a new Orgasm campaign in 2019, which the star will be fronting.
Naomi follows in the footsteps of Bella Hadid, who fronted NARS campaigns in 2017. Other stars who have represented the brand include Tilda Swinton, Charlotte Rampling and Aya Jones.
