Skin-whitening cosmetics are a multi-billion dollar industry, pushing the idea that beauty equates with white skin and that lightening dark skin is both achievable and preferable.
The cosmetics industry has traditionally relied on convincing people that they are incomplete without these products.
Some companies are making millions, capitalising on these creams which cause cancer, diabetes, severe skin conditions and other diseases.
According to this video, these whitening creams include harmful and poisonous chemicals like hydroquinone and mercury which can cause organ failure and cancer.
Among the list are few famous Pakistani brands; Faiza beauty cream, Golden pearl beauty cream and Stillman’s cream.