Earlier this year, Netflix started doing something it had not done since it began streaming shows of its own in 2012: disclosing viewership figures for its original series and movies.
The streaming giant, which has more than 158 million subscribers worldwide, didn’t make a big deal of it, tucking the data into its quarterly letters to shareholders since January.
By Wednesday afternoon, with the release of its third-quarter earnings for 2019, Netflix had gone public with the viewership data for a year’s worth of its most-watched original movies and television shows, from last October through last month.