What would you think if I told you that what you wear today could harm the environment tomorrow?
That’s right. No pressure though…
It’s no secret that the fashion business is wreaking environmental havoc, with its carbon footprint accounting for almost 10% of the world’s greenhouse gas emissions.
The only remaining option? Sustainable fashion.
But what does sustainable fashion even mean?
Okay so, according to several sustainable fashion experts, this is the most accepted definition to date:
Sustainable fashion is an all-inclusive term describing products, processes, activities, and actors (policymakers, brands, consumers) aiming to achieve a carbon-neutral fashion industry, built on equality, social justice, animal welfare, and ecological integrity.
In a nutshell, it’s a term that refers to clothing that is made and worn in a way that can be practically sustained while protecting the environment and those who make clothing.
Therefore, lowering CO2 emissions, cutting waste and pollution, promoting biodiversity, and making sure that garment workers are paid fairly and have safe working conditions are all essential to the sustainability matrix.
Now what can we actually do to ensure our wardrobe is as sustainable as possible?
It’s easy!
First; buy less and buy better. So no you do not need that tank top on sale from SHEIN.
Second? Invest in sustainable fashion brands who use recycled textiles in their designs.
And then, there’s always an option to go vintage! Pre-loved items is the way to go when you’re looking to add something new to your wardrobe.
My personal favourite? Rent that wedding dress! Rs. 600,000 for a dress to be worn JUST once? Heck no!
Lastly, give your clothes a second life. Instead of just throwing away your clothes when you’re done loving them so they end up in a landfill; resell, donate and recycle!
