Leading fashion designer Zaheer Abbas opens up his atelier for fashion forward clientele in Karachi. The sundowner saw city’s glitterati descend upon the studio and have great time with fashion’s who and who on breezy evening.
The store marks the first purpose built atelier by Zaheer Abbas, it is situated on the buzzing streets of Clifton, Karachi. Speaking at the launch, the ace-designer commented:
“Having worked for such a long time in Pakistani fashion industry, I felt this is the right step for me to improve access for my clienteles and give them the attention they desire. The market has evolved considerably, so there will be more pret and luxury pret that range from desi worked up pieces and some contemporary basic women so that they can wear and appreciate every day, not just one off and runway show-stoppers.”
The PR for the event was managed by Take II and event & setup was by Production 021. Here are the highlights of the event: